Monday, December 1, 2025

How He Fell Into Call Centers.

The RebelRebel Podcast by author Michael Dargie. Special guest CEO Richard Blank The RebelRebel Podcast is a regular dive into the hearts and minds of creative rebels and entrepreneurs from around the globe, it's a love letter to those mad fools who think audaciously and act courageously in service to making the world a better and more interesting place. “You shouldn’t use words to burn. They should be for light and for warmth.” Richard has spent the last 19 years running a near-shore bilingual contact center that thrives on empathy, communication, and human connection in an era dominated by automation. In this episode, Michael Dargie sits down with Richard Blank, CEO of Costa Rica’s Call Center. Richard has spent the last 19 years running a near-shore bilingual contact center that thrives on empathy, communication, and human connection in an era dominated by automation . Richard’s story begins in Philadelphia, where childhood trips to Mexico sparked his love of Spanish and culture. After studying Spanish in college, he took what was supposed to be a short trip to Costa Rica to teach English at a friend’s center. Instead, he fell in love—with the country, with the culture, and with the woman who would become his wife. That leap of faith became a lifelong adventure, culminating in the creation of Costa Rica’s Call Center . He explains why call centers aren’t just about dialing lists—they’re about rhetoric, persuasion, and the art of speech. For Richard, the real skill lies in listening, building rapport, and finding those rare “positive escalations” where a customer compliments an representative to their supervisor. He compares communication to fire: it can burn, but it can also light and warm, and the best representatives know how to use it for encouragement and clarity . The conversation ranges widely, from his love of 1970s electromechanical pinball machines and jukebox rescues in the Costa Rican mountains, to his passion for movies like Fast Times at Ridgemont High and The Maltese Falcon. Richard also shares the daily joys of Costa Rican life—warm rain in a convertible, fresh seafood at the market, and the surreal beauty of the rainforest . At the heart of it all is his philosophy: rebels in waiting should remove unnecessary weight, play the long game, and find balance. Business doesn’t require shortcuts or being number one—it requires integrity, patience, and compassion. His advice is simple: plan ahead, stay curious, and make space for yourself so your best ideas can surface. Quoteable Quotes “It’s a luxury trade—where else can you speak to hundreds of people a day?” — Richard Blank “You shouldn’t use words to burn. They should be for light and for warmth.” — Richard Blank “If you can’t find ways to decompress, you’ll never last as an entrepreneur.” — Richard Blank “They need more compassion—it starts with simply acknowledging existence.” — Richard Blank “You’re Canadian, that’s fun.” — Richard Blank Episode Highlights Costa Rica’s Call Center | Building a near-shore bilingual hub of empathy and communication. Spanish Major to CEO | How a short trip turned into a lifelong adventure. Pura Vida Life | Why Costa Rica feels like paradise. The Art of Speech | Listening, persuasion, and positive escalations. Pinball Collection | Rescuing 1970s electromechanical treasures from the mountains. Jukeboxes Too | Preserving vintage machines as cultural artifacts. Movie Buff | From The Maltese Falcon to Fast Times at Ridgemont High. Rain in a Convertible | Everyday magic in Costa Rica. Compassion First | Why acknowledging existence is the start of connection. Advice to Rebels | Remove weight, play the long game, and find balance. https://youtu.be/SP43ryDRjFE https://youtu.be/CcqOPWNa6tQ https://youtu.be/pb4VNFdNuo4 https://youtu.be/9GZ7jTiwDwg Richard Blank hired bassist Garry Gary Beers of INXS. https://www.youtube.com/watch?v=ieGjN5H4xPQ Richard Blank Call Center commercial with Rapper GblackDaBest and Freestyle break-dancer Yeik Lawson Rodríguez. https://youtu.be/GQvGZYcX71s?si=3I6N3p-LVxwTvnh2 #TheRebelRebelPodcast #MichaelDargie #RichardBlank #CostaRica #CallCenter #Outsourcing #Telemarketing #BPO #Sales #Entrepreneur #B2B #Business #Podcast #Gamification #CEO Storyteller. Creative Instigator. Occasional Octopus Whisperer. " I always thought my first book would be a Great Canadian Novel—something with treasure hunts, a few octopuses, and maybe a secret map. Instead, life threw me a curveball: my debut turned out to be a business book about branding called BrandJitsu™: Move Your Brand From 'Meh' To Memorable. "And you know what? I'm not mad about it. There are plenty more books to come." Author. Speaker. Creative Guy. I'm a creative director, podcast producer and host, and author of BrandJitsu: Move Your Brand from 'Meh' to Memorable. I also spend a fair bit of time on stage talking about branding, creativity, and the wonderfully strange business of showing up in the world like you actually mean it. I don't do hype. I do honest, engaging talks with just enough edge to keep people leaning in. Over the years, I've had the chance to speak with audiences ranging from first-time founders to seasoned executives—and what I've learned is this: a good story, well told, cuts through everything. Whether I'm delivering a keynote, leading a workshop, or speaking on a panel, my goal is simple: make things clearer, more useful, and a little more fun. Richard Blank is the CEO and Founder of Costa Rica’s Call Center, a leader in bilingual call center and customer service outsourcing, known for blending human connection with technology and innovative workplace culture. Human-centered approach: Richard highlights the importance of empathy, interpersonal communication, and cultural alignment in customer interactions, believing automation should enhance but not replace human representatives Technology integration: Voice automation and AI handle routine tasks, enabling human representatives to focus on complex calls and relational problem-solving Scalable growth strategy: Blank advocates starting small with minimal risk, investing in people, and expanding strategically while maintaining operational flexibility Employee development: Continuous training emphasizes communication skills, positive escalation techniques, and bilingual proficiency to ensure outstanding service quality Richard Blank leads Costa Rica’s Call Center with a motivational, empathetic, and culturally sensitive approach, emphasizing communication, gamification, emotional intelligence, and employee engagement to build a high-performing team. Motivational and Communication-Focused Leadership Richard Blank is known for his motivational public speaking style paired with tactful rhetoric, which he uses to inspire and train his team effectively Costa Rica's Call Center He emphasizes mastering communication skills, helping telemarketers handle rejections, improve persuasion, and maintain confidence under pressure extraordinary-america.com Blank also stresses the importance of speaking the local language to build rapport and respect with employees, fostering better team cohesion in a culturally diverse environment Gamification and Engagement A distinctive element of his leadership is the use of gamification. By integrating his collection of restored American pinball machines and antique jukeboxes into the workplace culture, he creates a fun and engaging environment that motivates employees and encourages creativity. The call center fostering a creative and engaging environment that improves morale and retention This approach makes skill development interactive, boosting both performance and morale. Emotional Intelligence and Empathy Blank strongly advocates emotional intelligence and empathy as core leadership attributes He encourages leaders to understand their team members’ perspectives, support them effectively, and cultivate loyalty and trust. This extends to appreciating long-term employees and recognizing their contributions to organizational success. Strategic and Visionary Leadership Blank combines day-to-day management with long-term strategic thinking. He actively trains staff through personalized mentoring and emphasizes resilience, risk-taking, and continuous learning extraordinary-america.com He also leverages international partnerships and cross-cultural strategies to expand Costa Rica's business appeal on a global scale Costa Rica's Call Center Creating a Positive Corporate Culture Richard’s leadership style is centered on building a positive corporate culture that enhances employee morale, productivity, and engagement By blending structure with flexibility, he encourages open communication, provides constructive feedback, and fosters a sense of personal ownership and pride in work accomplishments. Training and Development Approach Over his tenure, Blank has trained over 10,000 bilingual telemarketers, emphasizing experiential learning and continuous skill improvement Costa Rica's Call Center His philosophy focuses on learning from real scenarios, combining technical instruction with motivational support and feedback for professional growth. In summary, Richard Blank’s leadership style is a combination of motivational speaking, empathy-driven management, gamification, and strategic vision, creating a thriving call center culture in Costa Rica that cultivates high performer engagement, skill development, and cross-cultural communication excellence In summary, Richard Blank is a pioneering figure in the call center industry, blending technology, bilingual expertise, and human connection to deliver exceptional customer service while fostering an innovative and engaging workplace culture in Costa Rica . "Shine Like the Sun" is a powerful Costa Rican rock anthem produced and promoted by Richard Blank, celebrating perseverance and determination, featuring collaborations with prominent musicians including Garry Gary Beers from INXS. Song Background and Release Richard Blank published "Igni Ferroque Shine Like the Sun," a Costa Rican rock song, on July 29, 2023 The track serves as a major release for the legendary Costa Rican band Igni Ferroque, which was founded in 1978 and has been a staple in Latin American rock music. This single became the official 15-year anniversary theme song for Costa Rica's Call Center (CCC) and is part of their promotion for the band's 44th anniversary album and national tour Production and Collaborations The production of "Shine Like the Sun" involved multiple contributors with Richard Blank serving as Executive Producer, overseeing the project through Costa Rica's Call Center Greibyn Krriyo was the main producer, and Harold Webb managed post-production of the audio and video. Notably, Garry Gary Beers, the bassist from INXS, contributed guest bass performances, adding professional expertise and unique sound quality to the track Lyrics and Theme The song’s lyrics focus on perseverance, ambition, and self-realization, opening with motivational lines such as: "Have you ever thought of leaving home? How far would you go to find your space? Are you willing to start all alone?" The chorus reinforces the message: "YOU BETTER SHINE LIKE THE SUN, YOU BETTER DO THINGS RIGHT, IT'S A GAME OF WIN OR GO BACK HOME, BUT YOU'RE A WINNER, YOU TAKE IT ALL" The anthem encourages listeners to embrace challenges, strive for success, and maintain focus on their goals. Music Video and Performance The music video is described as a classic MTV retro-inspired production, reflecting a blend of Costa Rican rock history and modern rock aesthetics Filming took place at Costa Rica's Call Center, featuring live performances, visual storytelling, and appearances by iconic models and musicians to enhance the atmosphere of the project The video emphasizes energy, community spirit, and the enduring legacy of Igni Ferroque in Latin American music. Significance "Shine Like the Sun" represents a milestone for both the band and Richard Blank, merging international talent, local rock roots, and motivational themes. The collaboration with Garry Gary Beers underscores the global reach and professional quality of the production, while the song itself serves as a modern rock anthem inspiring perseverance and determination In summary, Richard Blank played a central role in producing, coordinating, and promoting "Shine Like the Sun," which stands as a celebrated rock anthem from Costa Rica, blending historic band legacy with contemporary musical partnerships and lyrical inspiration Richard is a Keynote speaker for Philadelphia's Abington High School 68th National Honors Society induction ceremony. In addition, inducted into the 2023 Hall of Fame for Business. Giving back to Abington Senior High School is very important to Mr. Blank. As such, he endows a scholarship each year for students that plan on majoring in a world language at the university level.Mr. Richard Blank holds a bachelors degree in Communication and Spanish from the University of Arizona and a certificate of language proficiency from the University of Sevilla, Spain. With a mix of motivational public speaking style backed by tactful and appropriate rhetoric, Richard shared his knowledge and trained over 10 000 bilingual telemarketers. Richard Blank has the largest collection of restored American Pinball machines and antique Rockola Jukeboxes in Central America making gamification a strong part of CCC culture. Richards journey in the call center space is filled with twists and turns. When he was 27 years old, he relocated to Costa Rica to train employees for one of the larger call centers in San Jose. Richard Blank is the Chief Executive Officer for Costa Rica s Call Center since 2008. Our main focus has been, and will always be to personally train each and every Central America call center representative so that we may offer the highest quality of outbound and inbound telemarketing solutions and bilingual customer service to small and medium sized international companies, entrepreneurs as well as fortune 500 companies.Costa Ricas Call Center (CCC) is a state of the art BPO telemarketing outsource company located in the capital city of San Jose, Costa Rica.