Wednesday, July 11, 2018
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In the highly competitive outsourcing call center industry, call center outbound calls are considered as telemarketing by today’s standards and practices.
When a Latin American bilingual call center agent makes an outbound telemarketing call, they are using a method of direct marketing in which a well trained call center telemarketer solicits to prospective customers to purchase services and offer products during a BPO outsourced campaign.
Outsourcing in Latin America gives your company the ability to expand into other markets by making call center outbound calls in both English and Spanish thereby giving your company an advantage over the competition during a global recession.
Call center outbound calls are the essence of cold calling that is mastered by properly trained bilingual call center telemarketers. The job of making call center outbound telemarketing calls is often very rewarding and easy for a customer service agent or highly skilled telemarketer because they are able to handle rejection and do not take personally being hung-up on. They understand that they suffer a higher rate of rejection than those bilingual call center telemarketers that only receive routine inbound calls to the call center.
Latin America’s Call Center’s outbound calls to consumers can be a very surprising experience for the person receiving the cold call since they are not expecting a well planned sales presentation at their convenience. Business to business call center outbound calls that are made from a bilingual Latin American call center are a more accepted method of contact and can make an outsourced outbound telemarketing campaign very successful.
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